Why 2021 Is YOUR Year!
Thank god, 2021 is here and the world can get on with business as usual! Or, so we thought!
Now, I don’t know about you, but 2020 brought with it a heck of a lot of uncertainty, and sadly, 2021 looks like it’s shaping up to be a repeat of the year that was!
In these VERY chaotic times, I find I’m being forced to re-evaluate my life and everything in it. And while I will admit I rang in the new year this year naively assuming life would be ‘normal’ by now, here we are one year later and well, it’s not! Nothing much has really changed either except that now we have some freaky-ass vaccine that only took seven months to create!
This past month I returned to work and let me tell you, it’s been weird. While I did return to work last year after phase one of lockdown was complete, this round feels different. People are a heck of a lot more paranoid, rules are stricter, you’re being asked to wash and sanitize everywhere you go, and really no matter which way I look at it, there’s no escaping ANY of this!
Exhausted on a daily basis, I find myself becoming more and more demotivated with my day job. Getting up in the morning is turning into a drag and life, well, it’s kind of lost its ‘zest.’
So over the month of March, I started thinking,
‘Maybe it’s time to venture out on my own? Like REALLY venture out on my own.’
And here’s where my 2021 journey truly begins!
So, I began researching, reading articles, and talking to those in the e-commerce industry and that’s when I realized that not only will life NEVER go back to ‘normal,’ but there’s no time like NOW to really launch my e-business.
Say what?!
You Just Have to Take The First Step!
To tell you the truth, I have a feeling I’m going to be made redundant, and oddly, I’m SO okay with that!
Why do I say this? Well, my school is all for the vaccine. Simply put they want all staff and teachers to be vaccinated so they can get a ‘This is a COVID Free Zone’ plaque. And while I do realize the vaccine might work for some, I hear clearly,
“Don’t do it!”
So, with that thought looming over my head I have come to accept, they may let me go.
Honestly, redundancy could happen any day and I have to be prepared. So, a while back I’d written about how I’d hired marketers to help me launch Frankly Speaking into bigger, larger territories and now things are FINALLY going to happen, it all kind of got put on hold last year with the myriad of lockdowns that plagued the city.
I will admit that it’s a bit scary knowing that come January 2022, I won’t have my teaching job to fall back on, I feel like I’m being pushed by the universe to just ‘got for it,’ it’s time.
2021, The Rise of the Entrepreneur
Since making peace with the fact that at any moment there is a possibility that I could not have a job, I’ve been putting on my thinking cap and doing a lot of research into e-marketing and business.
And to those of you reading this who are more or less in the same boat as me, I have good news this year is one of the best, if not THE BEST, years to start!
You see, according to Forbes magazine the rise of the online entrepreneur is NOW! So, if you’ve been dreaming of branching out on your own and working remotely from your laptop, 2021 is the time to do it!
Really, when you think about it, with lockdown orders and stay-at-home policies we, along with your potential customers, spend a lot more time in cyber-space than we are used to and as such means a larger, wider customer base.
Check out these other reasons why NOW is the right time to follow your business dreams!
Competition
With last year’s lockdown, a lot of businesses were forced to close their doors or re-strategize their overall business plan. And while it is a pity, it does however leave a gaping hole in certain industries for newcomers to make their mark.
Access to Customers
No matter who you are, you most likely are ‘glued’ to your phone or device. According to statistics, E-commerce shot up last year by a staggering 40%! Consumers across all industries are glued to their devices as they more or less prefer to order online in an attempt to prevent themselves from being potentially exposed to the coronavirus.
Talent
2020’s lockdown saw a lot of job loss for people across various sectors. Be it they were made redundant or decided to quit due to health and safety, this means that there is a lot of potential talent out there that can help you achieve your business dreams!
So if you’ve been humming and hawing about truly taking your entrepreneurial dreams to the ‘next level,’ just know that while it will take a lot of work and most likely won’t start off as a bed of roses, the outcome this year is set in your favor!
Good luck and let me know how you go!